Press Release April 2016

schiffiniLEPIC
design Jasper Morrison

It is the first industrially produced kitchen designed by Jasper Morrison after having designed many timeless products for every environment of the home.

Lepic is definitely a unique project which distinguishes itself from the mainstream and for this reason completely fits in with Morrison’s design philosophy. Also the length of the ideation process  was in line with the British designer’s time line: two years to design and above all refine, curate even the smallest details of a complex system which are kitchens.

Lepic is indeed an apparently easy and intuitive system but rich in detail, well   sought after combinations of different materials, and endless composition variations.

These characteristics are typical of Jasper that often uses the images of common and familiar objects and reinterprets them by enhancing these through the details and finishes.

His ideas and concepts are reflected in the global vision which inspired the staging of the Schiffini showroom in Milano in Via Visconti di Modrone where, in addition to the presentation of the three different versions of the kitchen, there are also many objects designed by him.

The versatility of LEPIC can be identified in its capacity to be contextualized in different environments inspired by various cultures which are very different from each other but united through the project’s ambiance.

The places recalled in the staging, represented symbolically by Milan, Tokyo and Stockholm, are tied to Jasper Morrison’s professional experiences. These became inspiration for the three kitchen compositions that combine harmoniously materials such  as the Fenix laminate and stainless steel, alongside warm Nordic woods such as douglas fir and natural oak.

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